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Integrated Communications & Marketing

IC&M image

The Integrated Communications & Marketing (IC&M) Department provides multiple services for the campus community and beyond, including:

  • Developing and disseminating news stories about the university
  • Producing a range of publications, from viewbooks, handbooks, academic brochures, and catalogs to special event programs and invitations
  • Writing and designing Southern Alumni Magazine
  • Running special events, including undergraduate commencement, annual forums, and the Mary and Louis Fusco Distinguished Lecture Series
  • Photographing and videotaping the campus, its community members, and its activities
  • Developing and maintaining the university web site -- SouthernCT.edu
  • Managing Southern's main social media accounts on Facebook, Twitter, Instagram, and Snapchat
  • Developing the university's marketing and advertising initiatives, from concept through completion
  • Maintaining the university's calendar of events
  • Serving as a liaison with the off-campus community, helping to develop, market, and publicize collaborative events
  • Developing and maintaining graphics standards for the university community -- including logo use, letterhead style, and more
  • Serving as the primary contact for media interested in interviewing member of the Southern community or developing stories about the university

Announcements

  • We have a new name! The Office of Public Affairs is now Integrated Communications & Marketing.
  • We've moved! We're now located in Office Building 1 (OB1), at 6 Wintergreen Avenue.