September marks National Infant Mortality Awareness Month (NIMAM). Infant mortality is a health crisis that disproportionately affects the African American community. We know that black babies are 2.3 times as likely to die before their first birthdays, compared to their non-Hispanic white peers. African American mothers are over twice as likely, compared to non-Hispanic white mothers, to begin prenatal care later than recommended (in the the 3rd trimester) or to not receive any prenatal care at all.

Text4baby, an educational service of the National Healthy Mothers, Healthy Babies Coalition, is a free texting service for pregnant women and moms with infants under age one. There is no cost to sign up. Moms enroll by texting BABY(BEBE for Spanish) to 511411 and receive three free text messages each week, timed to their due date or baby's birthday, throughout pregnancy and up until baby's first birthday. Learn more about the service at www.text4baby.org.

Zeta Phi Beta Sorority, Incorporated and Text4baby

Zeta Phi Beta Sorority, Inc. has joined forces with text4baby as part of our long-standing commitment to community service. Moms who enroll in the service and put in the participant code "ZETA" when prompted during registration between September 1 and September 30 will be entered to win a one-year supply of Johnson's Baby products, courtesy of text4baby's founding sponsor Johnson & Johnson. Moms text BABY to 511411 to enroll. All enrollees who sign up with the "ZETA" participant code and who are still signed up at the end of the contest will be entered to win!

For more information, please visit www.text4baby.org.